Who watches an eleven minute video of a house?

The one person who's about to buy it

A Mediterranean style estate in Orange County, ocean view, pool terrace, the kind of home a buyer might fly in for, and wants to walk room by room before he books the flight

I produced and directed the tour

One continuous walk

Here is the deal, a buyer at that level doesn't want a highlight reel of the three nicest corners. He wants to know how the house flows, what's next to what, how far the kitchen is from the pool

So the camera moves like a person walking. In through the carved stone entry, the formal dining room, past the hand forged iron staircase, under the domed skylight, into the family room with arched windows and a fireplace

Smooth and slow, no jump cuts, so the house adds up in your head

Eleven minutes of smooth, that's the hard part. Every move has to land in the next room without a bump, doors open ahead of the camera, lights set room by room, nobody's shadow on the wall, no reflection of the crew in a mirror or a window

The details that prove the price

Glass mosaic tile and polished fixtures in the bath, curved plaster walls, sconces down the hallways, a whole wall of glass doors that open onto the ocean

Those are the shots that tell a buyer the money went into the build and not just the brochure

Dusk outside

Then outside at sunset, the pool, the outdoor living rooms, the coastal hillside going orange

Why sunset? because that's when people imagine themselves living there, a drink by the pool, the lights coming on

You get maybe twenty minutes of that light, so the outside shots are planned to the minute and everything else in the day gets built around them

What the seller gets

A long tour pre-qualifies buyers. The ones who watch to the end and call are serious, the ones who aren't stop at minute two and save everybody an afternoon

Producer behind the camera

When the producer frames the shot, a lamp left off or a window blown white gets fixed before we roll, through the viewfinder, not in a seller's email later

I light rooms the way I light fashion, see the Fashion Photographer gallery and more films in the Promo gallery

Eleven minutes, one buyer, one offer

Length: 11 min 14 s · Producer & director: David Victory, VRSET video production, Los Angeles & Orange County

Key moments

  • 0:00 Carved stone entry
  • 1:24 Formal dining room
  • 2:20 Iron staircase
  • 3:16 Domed skylight
  • 4:12 Family room
  • 6:04 Ocean-view glass doors
  • 7:01 Mosaic tile bath
  • 8:53 Coastal view
  • 9:49 Pool at dusk
  • 10:45 Front facade

See the matching photography in the Promo gallery.

More videos

The full video library

Also on our YouTube channel.

Planning a video or a fashion shoot? Contact David Victory or call (310) 988-6575 in Los Angeles, (949) 873-4551 in Orange County. Free consultation and quote for first-time clients.