Digital Swiss Army Knife of Production
When it comes to post-production, there are so many tools available today, that you can easily get confused about where you should stop. There comes a time when you have to understand that just because you can, does not mean you should. Try to draw a line, and not keep on following with others have to offer blindly. If you keep on adding too much, you will start to ruin your business.
Just because you know how to do something, does not mean you should place all your eggs in one basket. It will be rather fruitful if you decide to take on different themes, and skills in different shoots. It will help you showcase your skills in a subtle way, so you do not have to worry about going overboard.
I see so many professional and amateur photographers that load too much in the same image and video, and I sit there confused about why they don’t understand that some things are just too much. There is a fine line, and the sooner you realize it, the better it will be for your career and business.
[pullquote]So instead of showing off your post-production skills, try to focus on your photography skills.[/pullquote]
This is one of the reasons why I try to keep my images as simple and close to reality as possible, unless and until need be. It allows me to show off my photography skills, besides if I overdo them, it will start to show. So instead of showing off your post-production skills, try to focus on your photography skills.
Yes, there is so much out there, that one can be easily tempted. Which is why there is nothing wrong with adding a few touches here and there, but only if you know the difference between small touches and completely transforming the image.The process of post-production was set in place so that you can make final adjustments to the raw image you have on hand. This is a process where you get to make the image appear better, in a natural way. There will be times when a client asks you to offer them images that require extensive post-production, but until them keep in mind that less is more when it comes to post-production.
Heavily edited images are the reason the fashion industry has a long-standing reputation of offering images that are unrealistic, and the only ones that can stand against them are us! The fashion photographers who are talking and editing these images.When we start to stand against it and present forward the right and authentic image of beauty. As there will always be new advancements in technology, but you need to decide what is right to follow, and what feels off. Your choices are what will make or break your career. As it is not just about what the client wants, it’s about what you are capable of, and how you can keep things in the reality zone.
